Crafting the perfect job description for a Mid-Market Account Executive can be challenging. This template provides a comprehensive framework that you can easily modify to fit your company's unique needs. For additional resources, check out our interview guide and interview questions for this role.

What is a Mid-Market Account Executive?

A Mid-Market Account Executive is a crucial player in a company's sales team, focusing on driving revenue growth through strategic sales to mid-sized businesses. This role bridges the gap between small business and enterprise sales, requiring a unique blend of consultative selling skills and the ability to navigate complex sales cycles.

Mid-Market Account Executives are often the face of the company to potential clients, acting as trusted advisors who can understand and address the specific needs of mid-sized organizations. They play a pivotal role in expanding the company's market share and contributing significantly to overall revenue goals.

What does a Mid-Market Account Executive do?

The primary function of a Mid-Market Account Executive is to identify, pursue, and close sales opportunities within the mid-market segment. They are responsible for the entire sales lifecycle, from prospecting and lead generation to closing deals and ensuring customer satisfaction.

These professionals spend a significant portion of their time building and nurturing relationships with key decision-makers in target companies. They conduct in-depth discovery calls, prepare and deliver compelling presentations, and craft tailored solutions that address the unique challenges of each potential client.

Mid-Market Account Executives also work closely with internal teams, including product, marketing, and customer success, to ensure seamless delivery of solutions and ongoing client satisfaction.

Mid-Market Account Executive Responsibilities Include:

• Developing and executing strategic sales plans to achieve revenue targets
• Conducting thorough market research to identify potential clients and opportunities
• Building and maintaining a healthy sales pipeline
• Collaborating with cross-functional teams to deliver comprehensive solutions
• Providing accurate sales forecasts and regular performance reports

Job Description

🎯 Mid-Market Account Executive

About Company

[Company] is a leading provider of innovative solutions in [industry]. Our mission is to [brief mission statement]. With a team of dedicated professionals and a culture of excellence, we're committed to delivering outstanding value to our clients and stakeholders.

Job Brief

We're seeking a talented Mid-Market Account Executive to join our dynamic sales team. In this role, you'll drive revenue growth by strategically selling our solutions to mid-sized companies, combining consultative selling techniques with a deep understanding of customer needs.

💼 What You'll Do

As a Mid-Market Account Executive, you'll be at the forefront of our sales efforts, responsible for:

• 🚀 Driving revenue through strategic prospecting and a consultative sales approach
• 🔄 Managing the full sales lifecycle from lead generation to close
• 🤝 Building strong relationships with key stakeholders across customer organizations
• 📊 Developing and executing territory strategies to achieve consistent growth
• 💡 Acting as a trusted advisor to executives and decision-makers

🌟 What We're Looking For

• Proven track record of success in B2B software sales
• Demonstrated ability to consistently meet or exceed sales targets
• Experience navigating complex sales cycles and delivering accurate forecasts
• Strong communication and presentation skills
• Ability to quickly understand and articulate complex product offerings
• Strategic thinking and problem-solving skills
• Self-motivation and a collaborative mindset

Our Values

• Customer-centricity
• Innovation and continuous improvement
• Integrity and transparency
• Collaboration and teamwork
• Diversity and inclusion

Compensation and Benefits

• Competitive base salary plus commission structure
• Comprehensive health insurance
• Retirement savings plan
• Professional development opportunities
• Flexible work arrangements

Location

This position is [location-based/remote/hybrid], with the flexibility to work [details on work arrangement].

Equal Employment Opportunity

[Company] is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

🔍 Hiring Process

Our hiring process is designed to be thorough and fair, giving both you and us the opportunity to determine if we're a great fit for each other. Here's what you can expect:

Initial Conversation

A brief call with our recruiting team to discuss your background and interest in the role.

Skills Assessment

An opportunity to showcase your sales acumen through a mock pitch or case study.

Team Interviews

Meet with potential colleagues and leaders to dive deeper into your experience and our company culture.

Final Interview

A conversation with senior leadership to discuss your potential impact and growth within our organization.

Ideal Candidate Profile (For Internal Use)

Role Overview

We're looking for a strategic thinker with a proven track record in B2B sales. The ideal candidate will balance consultative selling skills with the ability to navigate complex sales cycles, demonstrating both sales excellence and a deep understanding of business needs.

Essential Behavioral Competencies

1. Strategic Problem-Solving: Ability to analyze complex business challenges and propose effective solutions.
2. Relationship Building: Skill in establishing and nurturing long-term professional relationships at all levels.
3. Business Acumen: Understanding of business operations and ability to align our solutions with client needs.
4. Learning Agility: Capacity to quickly grasp new concepts and adapt to changing market conditions.
5. Results Orientation: Driven to achieve and exceed targets consistently.

Goals For Role

1. Achieve $X+ in annual recurring revenue
2. Maintain X% pipeline coverage ratio
3. Achieve X%+ win rate on qualified opportunities
4. Average deal size of $X+ ARR

Ideal Candidate Profile

• Demonstrated success in B2B software sales, particularly in mid-market segment
• Strong track record of exceeding sales targets in previous roles
• Experience with consultative selling approach and complex sales cycles
• Excellent communication and presentation skills
• High emotional intelligence and strategic thinking abilities
• Self-motivated with a collaborative mindset
• Continuous learner with adaptability to new challenges
• Located in [location] or willing to work within company's primary time zone