Account Coordinators serve as the operational backbone of client relationships, ensuring seamless communication, efficient project management, and consistent delivery of services. Their ability to juggle multiple priorities while maintaining meticulous attention to detail directly impacts client satisfaction and team productivity. Finding the right Account Coordinator requires evaluating candidates beyond their resume and interview responses.
Traditional interviews often fail to reveal how candidates will perform in real-world scenarios. While a candidate might articulate their organizational skills eloquently, only a practical demonstration can show whether they can manage competing priorities under pressure. Work samples provide this crucial insight by simulating actual job responsibilities.
The following work samples are designed to assess the core competencies required for Account Coordinator success: client communication, organizational skills, problem-solving abilities, and attention to detail. By observing candidates in action, hiring managers can make more informed decisions about which candidates possess the practical skills needed to excel in this pivotal role.
Implementing these exercises as part of your interview process will help identify candidates who not only understand the theory of account coordination but can execute effectively in real-world situations. This approach significantly reduces the risk of hiring mismatches and increases the likelihood of finding candidates who will thrive in your specific environment.
Activity #1: Client Communication Crisis Management
This exercise evaluates a candidate's ability to handle challenging client communications with professionalism, clarity, and problem-solving skills. Account Coordinators frequently serve as the first point of contact for client concerns and must be able to respond appropriately while maintaining the client relationship.
Directions for the Company:
- Create a scenario involving a fictional client who has sent an urgent, somewhat frustrated email about a deliverable that was either delayed or did not meet expectations.
- Provide the candidate with background information about the client relationship, the project in question, and any relevant constraints or company policies.
- Allow the candidate 20-30 minutes to draft a response email and outline next steps for internal follow-up.
- Have the candidate explain their thought process and approach during a 10-minute discussion after completing the exercise.
Directions for the Candidate:
- Review the client email and background information provided.
- Draft a professional response that acknowledges the client's concerns, provides appropriate explanations (without making excuses), and outlines concrete next steps to resolve the issue.
- Prepare a brief internal communication outlining what team members need to do to address the situation.
- Be prepared to explain your approach and reasoning during the follow-up discussion.
Feedback Mechanism:
- The interviewer should provide feedback on one aspect of the communication that was particularly effective (e.g., tone, clarity, solution-orientation) and one area that could be improved.
- Give the candidate 5-10 minutes to revise a portion of their response based on the feedback.
- Observe how receptive the candidate is to feedback and how effectively they incorporate it into their revised communication.
Activity #2: Project Timeline and Resource Coordination
This exercise assesses the candidate's organizational abilities, attention to detail, and capacity to coordinate multiple moving parts—essential skills for managing client projects efficiently.
Directions for the Company:
- Create a mock project brief for a client deliverable that includes multiple components and team members.
- Include realistic constraints such as team member availability, budget limitations, and client deadlines.
- Provide a template or spreadsheet for the candidate to use for planning.
- Allow 30-45 minutes for the candidate to complete the exercise.
Directions for the Candidate:
- Review the project brief carefully.
- Create a detailed project timeline that includes all deliverables, responsible team members, and key milestones.
- Identify potential bottlenecks or risks in the timeline and propose mitigation strategies.
- Develop a resource allocation plan that optimizes team efficiency while meeting the client's deadline.
- Prepare a brief client-facing update that summarizes the project plan in clear, non-technical language.
Feedback Mechanism:
- The interviewer should highlight one strength in the candidate's planning approach (e.g., thoroughness, efficiency, risk identification) and one area for improvement.
- Ask the candidate to revise their approach to address the improvement area, focusing specifically on that aspect of the plan.
- Evaluate how the candidate balances thoroughness with practicality in their revised approach.
Activity #3: Client Meeting Preparation and Follow-up
This exercise evaluates the candidate's ability to prepare for client interactions and ensure productive outcomes through proper documentation and follow-up—critical responsibilities for an Account Coordinator.
Directions for the Company:
- Create a scenario for an upcoming client meeting that includes multiple agenda items and several stakeholders.
- Provide background information on the client relationship, current projects, and any outstanding issues.
- Include profiles of the meeting participants (both client-side and internal team).
- Allow 30 minutes for the preparation component and 20 minutes for the follow-up component.
Directions for the Candidate:
- Review all provided materials about the client and meeting context.
- Prepare a detailed meeting agenda that addresses all necessary topics while respecting time constraints.
- Create a pre-meeting briefing document for internal team members that highlights key information they should know before the meeting.
- After being given additional information about what happened during the "meeting," draft comprehensive meeting notes that capture decisions, action items, responsibilities, and deadlines.
- Prepare a follow-up email to send to all meeting participants.
Feedback Mechanism:
- The interviewer should provide feedback on one aspect of the meeting preparation or follow-up that was particularly effective and one area that could be improved.
- Ask the candidate to revise either their agenda or follow-up email based on the feedback provided.
- Assess how well the candidate incorporates the feedback while maintaining the overall quality of their work.
Activity #4: Data Analysis and Client Reporting
This exercise assesses the candidate's ability to transform raw data into meaningful insights for clients—a key function that demonstrates both analytical thinking and client service orientation.
Directions for the Company:
- Prepare a dataset relevant to your industry (e.g., campaign performance metrics, project milestone tracking, budget utilization).
- Create a scenario where this data needs to be analyzed and presented to a client in a clear, actionable format.
- Provide any templates or brand guidelines that should be followed.
- Allow 45-60 minutes for the candidate to complete the exercise.
Directions for the Candidate:
- Review the provided dataset and scenario information.
- Analyze the data to identify key trends, successes, and areas of concern.
- Create a client-ready report that presents the information in a visually appealing and easy-to-understand format.
- Draft talking points that highlight the most important insights from the data.
- Prepare recommendations for next steps based on the data analysis.
Feedback Mechanism:
- The interviewer should highlight one strength in the candidate's analysis or presentation (e.g., clarity, insight identification, visual presentation) and one area for improvement.
- Ask the candidate to revise a specific section of their report based on the feedback.
- Evaluate how effectively the candidate balances data accuracy with client-friendly communication in their revised section.
Frequently Asked Questions
How long should we allocate for these work samples during the interview process?
Each exercise requires approximately 30-60 minutes for completion, plus time for feedback and revision. We recommend selecting 1-2 exercises most relevant to your specific needs rather than attempting all four in a single interview. Consider conducting these exercises during a second or third interview round after initial screening.
Should candidates complete these exercises during the interview or as take-home assignments?
Both approaches have merit. In-person exercises allow you to observe how candidates work under pressure and time constraints, while take-home assignments may provide a more realistic work product. For a balanced approach, consider having candidates complete a simplified version during the interview and a more comprehensive version as a take-home assignment.
How should we evaluate candidates who have different approaches but equally effective results?
Focus on the effectiveness of the outcome rather than adherence to a specific approach. The key evaluation criteria should be: Does the solution address the core challenge? Is it implementable within the given constraints? Does it demonstrate the skills required for the role? Different approaches often reflect diverse strengths that could benefit your team.
What accommodations should we make for candidates who may not be familiar with our specific industry?
Provide sufficient context and background information to level the playing field. The exercises are designed to test transferable skills rather than industry-specific knowledge. When evaluating responses, focus on the candidate's approach, problem-solving process, and communication skills rather than their familiarity with industry jargon or practices.
How can we ensure these exercises don't disadvantage candidates from diverse backgrounds?
Review all materials for potential bias in language or scenarios. Ensure that the exercises don't require cultural knowledge that might disadvantage certain candidates. Provide clear instructions and evaluation criteria, and consider having multiple evaluators from diverse backgrounds review the results to minimize unconscious bias in assessment.
Should we compensate candidates for completing these exercises, especially if assigned as take-home work?
For brief in-interview exercises, compensation is typically not expected. However, for comprehensive take-home assignments requiring significant time investment (more than 2 hours), offering compensation demonstrates respect for candidates' time and expertise. This practice also tends to yield higher quality submissions and creates goodwill with candidates regardless of hiring outcome.
The right Account Coordinator can transform your client relationships and internal operations through their organizational prowess, communication skills, and attention to detail. By incorporating these practical work samples into your hiring process, you'll gain invaluable insights into how candidates will perform in real-world scenarios, significantly increasing your chances of making the right hiring decision.
For more resources to optimize your hiring process, explore Yardstick's comprehensive tools for creating AI-powered job descriptions, generating targeted interview questions, and developing complete interview guides. You can also find the full job description for this role at https://yardstick.team/job-description/account-coordinator.